Ford Premiere: Transportation Hub Manhattan

Ford‘s new Transportation Hub, located in the Westfield World Trade Center, has opened its doors!  The design of the hub is meant to introduce Ford’s new branding initiative as being the future of transportation, both automotive and beyond.  Oculus-design lighting provides a modern ambiance while not overpowering the many video installations, and is very flexible to allow for store layout changes as new additions are brought in.

Enjoy the video below posted by Fortune Magazine that describes the intent behind the store and gives a sneak peak of some of the futuristic tech components that visitors will get to experience first hand!