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October 18, 2016

REI Uline Opens this Week in DC!

We are proud to announce that the REI flagship store located in Washington DC in the historic neighborhood near Union Station is opening it’s doors this week!  We have had the opportunity to work on a few different REI locations with CallisonRTKL, but this store was really special with high concrete ceilings, a unique outdoor meeting area complete with string lights, and a coffee shop-like feel that the designers hope will inspire customers to sit and “plan their next adventure”.  The lighting was designed to be unique to the store, but still carry consistent elements from new REI stores from around the country with the inclusion of LED high-bays and LED track lighting.

 Like most REIs, the store is located in a re-purposed building.  Special displays that nod to the building’s history are highlighted, which include a feature wall of the original basketball court wood, seating from the original stands, as well as concert posters from the very first Beatles show in the US that was played there.

The store opening has coverage on a number of sources including Douglas Development, Bizjournal, and social media, but we are really enjoying all the photos from Popville, “DC’s Neighborhood Blog”.  Make sure to read the article, take a look at some of the photos below, and if you are in the area stop by to see the new space, and get some gear while you are at it!

Before Construction Courtesy of Popville.com
Outdoor Sitting Area Courtesy of Popville.com

Historic Nods Courtesy of Popville.com
REI Store Entrance Courtesy of Popville.com

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